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MUMBAI, December 5, 2022: GetSetUp, the world’s fastest-growing virtual social learning platform for older adults, has announced the appointment of Ashwini Kapila, an experienced banker and former FIG Head of Barclays, as Managing Director of Business Development and Partnerships for India. Kapila, who has been an early advisor to GetSetUp, brings over three decades of experience in leading business growth. At GetSetUp, he will be responsible for driving partnerships and expanding the platform’s reach across India.
Founded in 2019, GetSetUp aims to create economic, social, and educational opportunities for older adults. The platform has seen remarkable growth, now serving over 4.6 million users across 160 countries and collaborating with more than 100 partners, including governments, health plans, and financial institutions. In India, GetSetUp offers daily classes in English and regional languages like Hindi, Tamil, and Gujarati, covering topics such as fitness, well-being, technology skills, entrepreneurship, and community engagement.
"India is aging fast, and the adult population here is looking for means for active aging and opportunities after retirement, whether they are related to jobs, digital adoption, or health and fitness. GetSetUp is filling a big void with peer-to-peer learning, community events, engagement, and socialization,"
said Kapila on his decision to join GetSetUp.
"Seniors now have the money, time, and interest to make independent decisions and live a fuller life. My goal will be to foster these possibilities with my experience in forging meaningful partnerships and help the platform reach new heights," he added.
Expanding Opportunities for Older Adults
GetSetUp's growth in India is a significant step towards empowering older adults to lead healthier, more connected lives. Through strategic partnerships, the platform is tackling issues such as social isolation, loss of independence, and limited economic opportunities—factors that negatively impact the health and life expectancy of seniors.
Deval Delivala, Co-founder of GetSetUp, expressed excitement about Kapila's new role, stating,
"We are delighted to have Ashwini join us full-time after advising us over the past few years, to extend our partnerships and accelerate our mission. Our community in India is thrilled to learn online, meet their peers, pursue jobs, come together to share their passions, and socialize with like-minded people. The right partners can make this possible for a broader community. His expertise will help us find these partners who truly care about making the lives of older adults healthier and happier."
Kapila, who recently retired as Managing Director of FI (Financial Institutions) Coverage at Barclays Investment Bank, has already begun working with GetSetUp on key partnerships with organizations such as ICICI Prudential and HDFC Life.
Impacting Health and Well-Being Through Learning
GetSetUp is working with partners in India and globally, including government agencies, corporations, banks, and health insurers. These organizations leverage GetSetUp's virtual social learning platform to address widespread social isolation, loss of independence, and lack of economic opportunity among older adults—key social determinants of health.
Through group-based interactive learning, older adults increase their technology literacy, develop new skills, improve their physical fitness, express their creativity, and even re-enter the workforce. Some learners become so engaged that they are hired as Guides on the platform, helping teach others.
With the continued growth and impact of GetSetUp, older adults in India now have greater access to resources that support active aging and a fulfilling life.
