Plan your expenses and deductions strategically each year
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Maintain accurate and organized financial records for easy reporting
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Talk to a tax professional for expert guidance
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Personalized Marketing: AI helps in analyzing customer data to create personalized marketing campaigns
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Use accounting and tax software to make management easier
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GetSetUp has a longstanding history of creating economic opportunities for older adults, from training them on job skills to hiring these skilled workers. With the success of our Startup Accelerator program for people 55+, ongoing partnerships with Senior Community Service Employment Programs (SCSEP), and more, GetSetUp is preparing for a potential upcoming recession with a comprehensive job assistance program. This initiative aims to help governments and partners provide economic opportunities for older adults, ensuring they remain active contributors to the workforce.
Funding Through the GetSetUp Startup Accelerator
Last week, 18 participants from the GetSetUp Startup Accelerator pitched their business ideas after 12 weeks of dedicated business development classes. These entrepreneurs hoped to secure up to $10,000 in funding to help their businesses grow. Five driven, curious entrepreneurs with a clear vision for their businesses were selected to receive $2,500 in funding to support their ventures.
- Bharathi Kumar (Bangalore, Karnataka), owner of Bharathi's Jhatpat Foods, will use the funds to expand her market, hire employees, and grow her customer base from 500 to 3,000+, offering 10 products.
- Neeta Goyal (Mumbai, Maharashtra), a porcelain painting artist, will use the funds to participate in art fairs, rent gallery spaces, and increase her art class sizes.
- Linda Sivilich (Philadelphia area, Pennsylvania), owner of Classes Offered in Aston, teaches sewing classes in her home. She’ll use the funding to upgrade her phone and market her business through paid advertising to increase student enrollment.
- Twyla Teitzel (Sacramento area, California), owner of Plant Based Twy, a whole food plant-based diet influencer, will use the funding to update her website and start a podcast to increase her followers and attract more sponsors.
- Leslie Lamb (Albuquerque, New Mexico), owner of Grace Place Creative, is a graphic designer. She will use the funding to upgrade her computer and lead her first small business cohort through a six-week intensive course on developing brand and marketing materials.
These entrepreneurs received essential support to grow their businesses. As Twyla Teitzel said, “GetSetUp has been totally life-changing and absolutely life-saving. I have learned so much like Mailchimp, Canva, Google Slides, and more. These were all things that might as well have been a foreign language to me. Plus, getting together with other people in the accelerator has been amazing as the group, Guide Kevin, and GetSetUp have been huge support. Just the idea of GetSetUp and the accelerator is debunking ageism and that’s my favorite part!”
Expanding Job Services Through GetSetUp
GetSetUp is taking its jobs program further by working with private and public partners to bring economic opportunities to older adults. GetSetUp has a strong tradition of empowering older adults, helping communities do the same by hiring retired teachers and experts to share their skills and knowledge virtually with peers.
When the global pandemic began, GetSetUp quickly responded by providing teachers with the resources they needed to teach digitally. This rapid response included a 3-day GetSetUp Academy, offering over 300+ hours of live onboarding and training to ensure educators felt confident using the technology necessary for remote teaching.
Beyond teachers, GetSetUp expanded its reskilling and upskilling efforts to include any older adult in need. Our job skills surveys show that we have helped hundreds of workers gain the skills necessary to succeed. In one survey, 68% of GetSetUp learners reported learning a skill they could use for a job, and 94% had access to learning opportunities they wouldn’t normally have.
Our platform offers a wide range of technology and job skills training, helping older adults better understand the digital tools and resources available to reskill and upskill for current and upcoming jobs. Key areas of skills learners have gained through GetSetUp classes include:
- Professional and Technical Skills: Email management, new software, computers/technology, and marketing skills.
- Confidence Skills: Using today’s technology, public speaking, communicating effectively, and more.
- Personal Development Skills: Improved memory, goal setting, time management, organizational skills, and virtual networking.
- Health and Well-being Skills: Stress management, mindfulness, eating healthy, and fitness.
MaryBeth, a registered dietitian, shared how GetSetUp helped her gain confidence in her role:
“I took a Gmail class as my company had just moved over to Gmail, and it armed me with the skills to utilize that system to its fullest potential. GetSetUp is an amazing resource, where you learn about all the capabilities to make a day job so much easier. I also took the Google Docs class. I have a lot of document sharing in my role, and I was frustrated when others couldn’t open the documents I sent, but this class is incredibly accessible. Trying to learn on my own was hard, but now I feel totally proficient.”
Continuing to Empower Older Adults
We know that older adults want to keep working, with many starting their own businesses to address problems their demographic faces. Variations of the startup accelerator classes are available for budding entrepreneurs in our How to Start Your Business series, preparing participants for our next Startup Accelerator.
GetSetUp remains committed to our mission of empowering people 55+ to learn new skills and pursue their passions for healthier, happier lives. We are now adding services to help them become more financially secure. If you would like to bring economic opportunities to older adults in your community, contact us at partners@getsetup.io.
